Tag: branding

How to Boost Online Awareness of Your Brand

  Without effective brand awareness, your business will get buried by the competition. Especially if you’re a small company or just starting out. If you’re not familiar with online marketing and branding, here’s a base-level guide on how to make your business stand out online and drive traffic and sales to your site. Your logo Your brand is first recognized by its logo. Without a strong logo that speaks to what your business stands for, your customers aren’t going to fully engage with your business. When you think about some of the......

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